Social Media Executive

at PTCL
Location Islamabad, Pakistan
Date Posted January 21, 2020
Category Telecommunication & ISP
Job Type Full-time
Education Requirement Bachelors/Masters
Career Level Mid Level
Experience Experienced
Base Salary Competitive Salary
Street address Islamabad

Description

JOB OVERVIEW

Social Media Executive will be responsible to manage the social media pages of PTCL i.e. on Facebook, LinkedIn and Twitter.

MAJOR RESPONSIBILITIES

  • Actively devise creative ideas for social media campaigning of PTCL’s employer brand
  • Create campaigns on employer branding & HR related initiatives of PTCL
  • Liaison with other departments to collect in-house video and visual content
  • Manage advertisement campaigns on digital platforms within company’s allocated social media budget
  • Develop and design entire social media monthly content calendars
  • Administer create, design, schedule and publish content
  • Measure and report performance of all social media campaigns, and assess against goals (ROI and KPIs)
  • Achieve KPIs and drive ROIs by actively participating in the work done by the team

QUALIFICATIONS/ COMPETENCIES

Education: Bechalors Degree in Media Sciences or Relevant

Expertise: While working for Pakistani’s largest ICT sector company, community management and excellent communication skills are prerequisites for this position

Hands-on Platforms & Tools Requirement:

  • Facebook, Twitter and LinkedIn
  • Facebook Ad manager
  • Social media analytics management & report generation
  • Adobe Photoshop
  • Video editing will be a plus point
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