• Oversee day-to-day management of social media campaigns and ensure brand consistency
• Facilitate scaling brand and company awareness through various social media channels
• Work to create and implement social media strategies monthly
• Ensure brand consistency in copy through tone, voice and terminology
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others
• Oversee the creating and implementation of the monthly editorial calendar
• Research for possible communities & forums and creating profile and engagement for brand awareness and possible conversions
• Identify and build relationships with prominent influencers and thought leaders
• May also be responsible for prospecting and outreaching relevant domains for guest posting and affiliate onboarding
• May also be responsible for thorough competitor analysis aimed towards campaign optimization
• May also assist in developing emails & dedicated landing pages to drive lead generation
• May also assist in managing and maintaining the company’s owned media including websites, mobile apps, and email/CRM software
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

Job Requirement

• Over 3 to 5 years of solid work experience in Community Management.
• Knowledge of online marketing and marketing channels.
• Attention to detail and ability to multitask.
• Experience with Facebook, Instagram, LinkedIn, Twitter, and YouTube is essential.
• Strong writing and verbal communication skills.
• Knowledge of marketing trends and techniques.