Franchise Strategy Senior Manager, Pakistan

at The Coca-Cola Company
Location Lahore, Pakistan
Date Posted January 31, 2021
Category Hospitality / Food & Beverages
Job Type Full-time
Education Requirement Bachelors/Masters
Career Level Mid Level
Experience 10+ Years
Base Salary Competitive Salary
Street address Lahore


Focus, Scope, and Impact

This leadership role is responsible for supporting and challenging the Franchise Units in implementing the System’s growth strategy and developing actionable insights at market level.

What You’ll Do For Us

  • Collaborate with Franchise Unit and Commercial & Customer Leadership to adjust execution strategy in the Franchise territory and at the market level.
  • Partner with Franchise Unit to lead system end-to-end alignment process with Bottlers at local level.
  • Identify granular opportunities and create actionable initiatives at local level, bringing together relevant data and insights from the Insights & Analysis vertical, OU Strategy support, and EWI collaboration
  • Design and lead internal and bottling partner facing Franchise routines, coordinating necessary preparations to enable business decisions.

Work Focus

  • Develop actionable and compelling commercial insights, strategies, and initiatives at the market level.
  • Use a fact-based, strategic approach to identify the insights, strategies, and leading-edge solutions to boost local/granular commercial strategy with actionable commercial levers.
  • Lead Franchise management routines internally and with the System, working closely with Franchise GMs
  • Co-lead end-to-end alignment process with Bottlers around overall strategy and business planning (in coordination with Finance).
  • Capture and network best practices, import and export good ideas both locally in the OU and globally.
  • Role model the “Leadership in the Network” definition.
  • Manage uncertainty and multiple stakeholders.

Communication Focus

  • Multiple top-level interactions and negotiations with senior management team members of the System (Executive Director’s Office and General Managers).
  • Strong negotiation, influence, and communication skills to align strategies as well as build value-based relationships through numerous sensitive situations (often directly with Bottlers).
  • Write and present effectively; adjust to fit the audience with appropriate and relevant messaging at all levels of the System.
  • Comfortable with indirect influencing and indirect managing/coordinating.


  • +10 years of Business and/or functional experience in Operation/Strategy/Marketing/Business Development / Consultancy related areas
  • Proven leadership trajectory and influencing a senior leadership team

Mastery Of

broad expertise in:

Solid business acumen skills: to translate data and insights to help inform key business decisions

Synthesis and storytelling: Communicate, influence and convince stakeholders through a structured, fact base and action oriented storytelling

Strategic thinking: integrate diverse business insights and connecting the dots to develop holistic approach

Innovation and taking different approach

Franchise leadership/negotiation: to drive better conversations into practical applications

Adaptability/flexibility: Comfortable with ambiguity

Problem framing and problem-solving: ability to structure and coordinate / lead cross functional complex analysis, initiatives, or efforts

Organization and focus: prioritize through a pragmatic fact-based approach, handling trade-offs, balancing immediate and long-term priorities

  • Systemic thinking: Experience with large-scale organizational change efforts and global capabilities implementation. Being comfortable with ambiguity and willingness to challenge the status quo.

    What We Can Do For You

    • Provide a dynamic and fast-paced operating environment that will shape the future our System’s growth agenda in the selected Franchise territory.
    • Opportunities for your work to directly impact on-the-ground business operations via the networked organization. Opportunity to influence and shape the overall strategy of the global enterprise.
    • Offer “Freedom within a Framework” and a general preference for the “next” vs. traditional. Permission to push the System in exploring a wide-range of new strategic growth opportunities.
    • An opportunity to have a rich holistic business overview and exposure that comes with bridging strategy creation and franchise execution
    • An inclusive team environment; a “learning organization” as opposed to a “know-it-all organization.”
    • Provide an expansive breadth and depth of merit-based personal growth opportunities.

    Our Purpose And Growth Culture

    We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

    We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws

Drop files here browse files ...